Dabbling in the Four Disciplines: The 1 Mistake Made By Speakers, Trainers, Consultants & Coaches

Article by T. Falcon Napier

Are you Dabbling in the Four Disciplines?Our industry offers four different professional roles to choose from — and making the right choice is crucial to your success. In this article, we’ll describe four types of private practices — Speaking, Training, Consulting and Coaching and explore the pros and cons — and earnings potential — for each. We’ll discuss the dangers of dabbling and take a personal inventory of its impact on your future.

“Dabblers are rarely DO-ers and DO-ers are rarely dabblers.”

One of the things that people in our industry have in common is that many of our business cards say that we are a “Speaker, Trainer, Consultant, Coach”. Some may choose just two or three of those identifiers, but more and more are putting ALL 4 or even MORE. In addition to Speaker, Trainer, Consultant, and Coach we also have Author, Facilitator, Counselor, Lecturer, Professor and a growing litany of others. Its amazing the kind of creative labels that some people have put on their cards, but the four basic disciplines in our industry are Speaker, Trainer, Consultant and Coach.

Over the more than two decades we’ve been working with human development professionals, we’ve discovered that the people who achieve success in our industry are the people who entered the profession with a very clear picture of who they are and what they were trying to do. We believe it is such a critical factor to their success that it has become central to the work we do with our instructors and instructor candidates. As someone progresses through the pre-work for becoming certified in the MasterStream Method, we help them explore the differences between the four disciplines in vivid detail, and before their certification is over, each newly-certified professional has to make a personal choice as to which one of them he or she favors. Likewise, the success you will achieve and the speed at which you will achieve it depends on you understanding the choices — and making the one that is best for you.

So your first step — whether you are embarking on a new career or trying to take your existing business to a new level — is to distinguish between the various roles you can serve. Keep in mind your background, skills, experience, and goals when making your evaluation. Your choice will establish a basis on which you will focus your business strategy and marketing plan. Let’s take a closer look at each of the professional roles and explore some of their pro’s and con’s:

Speaker — A Speaker is someone who travels frequently on a national or even international basis, stands in front of a large audience for a relatively short period of time, delivers an upbeat message, and gets paid a substantial amount of money for doing so. On the downside, as the audience gets bigger, the chance for meaningful audience contact suffers — and regardless of the quality of work they do, when they step off stage they are generally unemployed. That’s the nature of the beast for being a professional speaker. In order for a speaker to fill 100 days of billable services over the course of a year, he or she is going to need to have the better part of 100 different clients. They may have the occasional client who will bring them back again, but in all likely hood the intervals between those engagements is going to be measured in months or years before someone will be brought back. To make matters worse, the Speaking profession is the one most susceptible to changes in the economy and, as the events of 9/11 clearly demonstrated, changes in the marketplace’s willingness to travel to or sit in a large public venue. While speakers command a seemingly large fee for their services, their total income divided by a 40-hour workweek normalizes their actual earnings. For example, a speaker with two ,000 engagements per week is actually making about the same as a consultant billing themselves out at 0 per hour. Finally, to develop a successful career as a speaker requires a very specific marketing plan, very specific marketing tools, a very marketable “main stage” image and a lot of time “paying your dues” before your reputation earns you access to the bureaus and meeting planners who in large part control the pool of potential bookings.

Trainer — A Trainer spends considerably less time in airplanes and rental cars, and can build a very tidy practice while staying relatively close to home. They spend more time with a smaller group of people and have an opportunity to get to know their students more intimately as they share practical information with their audiences. The goal of a trainer is to impart a body of knowledge, and to make sure that knowledge has been absorbed to whatever degree the client has asked them to attain. If the trainer does a good job, then the likelihood of being asked to come back and do more training is very high. Also, since trainers focus on longer programs than speakers — routinely conducting programs ranging from a full day to an entire week — trainers tend to be more content-rich. If they choose to focus on mission-critical topics like sales, leadership and customer service, trainers have an even greater opportunity for repeat business with their clients. When a corporate client finds a trainer they love and a training program they love, then they are going to continue to use that program and that trainer in whatever frequency they need it done. In addition, training engagements generally feature far more billable hours in the customization process prior to and the reinforcement program following the main training program. A trainer markets their programs as much as they market themselves and building a successful training practice requires a very different approach than the route taken by speakers.

Consultant — A Consultant is an individual with very specific knowledge and skills, who is brought in to serve as an adjunct to a client’s management team. They are contracted to work on a particular project, deal with a challenging issue, serve in an advisory capacity, or complete a specific task, but one way or another, consultants are brought in to DO something. Once that something is done, the contract ends. While consultants may travel to a destination anywhere on the planet, once they arrive, they are there for the duration of the contract, so in their daily routine, they stay pretty local to where they landed. The challenge with consulting (and coaching for that matter) is that you are trading time for dollars. As a trainer or speaker you develop one program and you can keep doing it over and over, but the work you do as a consultant is unique to each specific client more often than not. But the biggest problem with building a stable and successful consulting practice is that during the time the consultant is working with a particular client, they don’t have or take the time to continue marketing themselves. The longer the contract, the longer the period of unemployment that follows. Feast or famine is the reality for most consultants.

Coach — Coaches work primarily with individuals on a one-on-one basis to pinpoint areas in which they might be in need of attention and focus their energy on helping their clients take care of whatever their issues happen to be. Within the realm of coaches, you will find a broad range of levels of intensity and involvement from “life coach” to “performance coach.” Whether the individual is trying to better understand themselves, to set meaningful goals, to be held accountable or to develop greater skills, a coach could be the perfect tool for the right client. In general terms, a coach is a professional who is working with an individual to deal with specific areas of need. It is certainly possible for a coach to do more of a group kind of thing, maybe a small cluster of 3 or 4 people, but by and large what they are doing is just for those specific people. As a result, the likelihood that these clients will become large contracts is low because they are dealing with individuals. Coaches have very little need to travel and can work very effectively with their clients over the telephone. But, while a coach’s goal is to build a rather small pool of lifetime clients, the truth is that most people who seek out the guidance of a coach do so for a much shorter period, generally a few weeks to a few months. Creating a stable and consistent income stream proves to be the coach’s greatest challenge since the hourly rate tends to be lower than that of any of the other three professional roles and the coach must collect their fees from an individual rather than an organization.

Perhaps the biggest problem that people in our industry face is dabbling in these four roles and not focusing on just one of them. If someone were to focus their energy on one of these roles, they have a much greater chance of becoming successful in that discipline. But if you start to spread your energy across multiple and very different roles then you are also spreading out your marketing resources too thin to have any real impact, and you are also confusing the market place as to what it is that you do and what it is that that they can call on you for. By putting your time and energy into just ONE of these four areas, you will find that success is a much easier summit to reach.

About the Author

T. Falcon Napier is an internationally-recognized human development expert, specializing in sales, leadership and change management. His organization identifies, certifies and supports independent and corporate training professionals in the design, delivery and reinforcement of the entire family of programs and professional services based on the MasterStream Method. Qualified instructors are encouraged to learn more at http://www.masterstream.com.

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TEKSPELER® Soccer Coaching and Pro Am Soccer Coaching kids being coached by soccer legend Charlie Cooke under the watchful eye of the Tekspeler® founder CLIFF MACDONALD
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The Four Steps to Get Out of Debt then Start Building Wealth

Article by Drew – Applying Wealth Education

Most people don’t realize that in order to get out of debt you must first become a master money manager. Building wealth is about managing your money to create passive incomes and living your life without the worry of huge debt. Want to know how to get out of debt and start building wealth?

There are four main phases to be completed to get out of debt. To start building wealth you must first have a plan to and be committed to completing the steps to get out of debt first. Briefly these steps are money mindset, reducing your expenses, knowing which debt to pay down first and investments for positive cash flow.

Step #1 Get out of debt is financial education;

To be successful your entire attitude towards money, spending and investing needs to be changed to that of a millionaire mind. Your money mindset needs to be revise for today’s economy and financial education is the answer. My best advice is to attend a Millionaire Mind Intensive seminar host by T. Harv Eker. At this 3-day event you’ll learn the most important thing, a great money management system. If you’ve read my review at Applying Wealth Education or have attend an event you know how simple it is to become a master money manager. This event is the start of your financial education and will expand your mindset towards creating passive income once your money management system is implemented. You will begin to recognize what has been holding you back and the opportunities right in front of you.

Financial education about how to get out of debt is a critical but knowing how to manage your money properly is a must have skill to build wealth. Want to know how your money skills stack-up today? Just look at your bank account and credit card debt. Before you start any get out of debt action, first build a strong money management system that can grow with your future wealth. Once you are out of debt or start receiving more money there are no guarantees you will keep yourself on the plus side for very long unless you learn to manage small amounts of money first. After all that’s how most of us got into debt in the first place. Simply repeating the same small negative cash flow spending habits again and again.Steps #2 Get out of debt by reducing expenses;

There are two main points about reducing your expenses. First the money you stop spending today will go directly to paying off your debt. Second this “not spent money” will now be managed properly (with the new skills you have from step 1) to generate positive cash flow investments as part of your financial freedom plan. Either way you must start today. The money you commit to not spend is actually a payment to yourself for your future of not having to work anymore. How to reduce you expenses? Like everyone else to start you need to know and understand where all your money is going (that sounds like money management). My advice is to track you spending each month in detail for a few months. There are a lot of great on-line budget spreadsheets out there for free but please make the effort to tailor one to your specific spending habits. The simplest way to tracking spending is to get a receipt for everything you buy and organize them in an envelope with this month’s bills. If you don’t get a receipt then just write a short note on a slip of paper of the item and it’s cost. Once you have your spending trend for a month you can easily pick out the items that are “need to survive” or your true necessities to live. With these necessities of life you have to ask yourself and research how can I save on these “life expenses”? It’s okay to have necessities but reducing the cost of these “life expenses” can boost your bank account quickly. Are you getting the best deal for your necessities? Perhaps just finding a better priced insurance company saves you /month or look into using coupons for shopping. Bottom line get a handle on reducing the costs of must haves in your life otherwise these will just keep increasing. Ah, but do not forget about the others on your spending list. These are the “nice to haves”, much like the three cups of coffee a day at each (that’s over ,000/yr). Do you really need 400 plus TV channels? The obvious answer is these have to go and these are some heart breaking decisions but keeping these unnecessary habits are draining your bank account and blocking your financial freedom. Now some people right now are thinking about moving onto something more entertaining right now but you are going to miss the point. With the money management system and financial education you gained in step 1, you actually set aside a small amount all income for play money to spend guilt free (it’s in the rules you create). Let’s see, the better the money manager you are the more fun you can have. Reducing expenses comes down to simply find out what you are spending your money on, determine if you need it to survive and take action to eliminate the habits that are bringing your bank account down. Remember the goal is to create some positive cash flow by having less expenses in order to pay down debt faster. Make a budget for your necessities and stick to that budget. Plan to be budgeting with a surplus of cash each month to cover the unexpected emergency.Step #3 Get out of debt by knowing which debt to pay first;

So far you have learned to manage your money better, reduced your expenses and thanks to that you have extra money to accelerate paying off debts. But which ones first? How should I pay down debts? First you must make sure each month the minimal payments are completed for every debt or loan you have. This will help to increase your credit score and to help reduce the expense of re-payments by allowing for the potential to lower your interest rates. Now you can decide which debt or loan gets the extra payments. There is a simple but important rule to follow here to get out of debt fast, you want to pay down the debt with the lowest debt to minimal payment ratio. What this means is the minimal payments are paying down more principle of the loan than interest which in turn means you can eliminate that debt quicker. Think of it this way, which debt has the fewest payments left so your extra money is put to the best use first in reducing overall debt. Making the extra payment on the right loan is going to accelerate the re-payment process even more. Then you target the extra payments on the next lowest ratio debt to payment and this time you use the funds that would have gone towards the minimal payment to the first debt plus your expense reduction cash to pay off this next loan even faster. This debt re-payment plan will snowball and get you out of debt. Getting out of debt is not an overnight event it is going to take time and committed consistency on your behalf to gain financial freedom.Step #4 Get out of debt create positive cash flow;Many people do not realize the importance of positive cash flow investments where an asset puts money into your pocket each month as opposed to a liability (negative cash flow) which costs you money each month. Because of this people often fall into the trap of investing in things that may someday turn some a profit but until then they are paying out every month to keep this liability. That’s one way to become a debt master.

Investing for money growth has two aspects, the first being the capital gains from a return on investment and the second is cash flow resulting from the positive cash returns of an investment. Both are important strategies to understand and should be a part of your financial education activities connected to step one. Saving your money and paying off debt is great but it will not make you wealthy. Building wealth means your money must be working for you to increase your bank account each day without your efforts. Sure there are low paying interest bank accounts that claim to “grow your money faster” than any other bank but that’s not enough to achieve financial freedom. Do you know about the rule of 72? Basically divide your interest rate of return into 72 and the result is how many payment periods it takes for your investment to double in size. Let’s see, a saving bank account at 2%/yr means 72 / 2 = 36 years for your savings to double. An investment returning say 12%/yr doubles your money in just 6years. The differences between capital gains and positive cash flow are important to how you manage the money. First, capital gains is basically invest (buy) low and cash-out (sell) high, that’s over simplified but it is a one time cash-in and cash-out scenario. As for cash flow your investment money now buys into an asset which gets small payments back over a period of time that pays off what you originally put into the invest plus more, this grows your money over time and typically you can sell off the asset at anytime if you really need the invest money back quickly. It is very important that an asset investment generate positive cash flow meaning that the income must exceed all your costs related to that asset for each month. Planning and managing an asset to remain as positive cash flow is financial education worth learning.

With these four main aspects and knowledge on how to get out of debt, plus some basic financial education you can start building your wealth today. Remember first strengthen your financial education by attending a Millionaire Mind Intensive seminar near you for a money management system that works, I am proud to provide a free scholarship to the event for you (because I know it will change your life) just follow the link below. Money management and reducing debt are the big steps so get yourself a planned budget and stick to it. Be financially smart with which debt to pay first and get the most out of your extra payments to be debt free faster and onto building wealth. Start researching how to and where to invest your money for greater growth, find a means that fits you and become a financial master in that topic because you are in control of your financial freedom.

About the Author

If you are serious about gaining control over your financial situation and implementing your own money management system, please start by visiting us at Applying Wealth Education ( http://applyingwealtheducation.com/reviews/ ). Our goal is to share knowledge for building wealth, develop a millionaire mindset and for us all to gain financial freedom.

Four Keys to Happiness

Article by Michael G. Rayel

Music video by Goldfrapp performing Happiness.
Video Rating: 4 / 5

China Tourism Industry Analysis: The travel behavior of four elements of motivation – Travel – Sport

Article by jekky

2W-2H from “Everyone has travel needs” basic living needs of the proceeding, to simulate the travelers from the ordinary to the motives and behaviors. In fact, that is, ordinary individuals were all related, induced activation of a traveler information, and then travel schedule, the final implementation of the travel itinerary of four elements of the steps. Where Wheretoplay What Whattoplay play Howtoplan how to Howtoplay how to play Everyone has a dream, a dream would want to travel. Dream material shows the role of human feelings of pleasure, warm environment, the wealth of sweet affection and even meet. All this can change because of travel, because travel and achieve. Travel is a modern way of life in different places of temporary, with the enjoyment of amateur sex and so on. Travel can change the personal view, the accumulation of increased capacity to enrich their knowledge … … these are laid for the realization of a dream than a subjective basis. 2W-2H from “Everyone has travel needs” basic living needs of the proceeding, to simulate the travelers from the ordinary to the motives and behaviors. In fact, that is, ordinary individuals are all related, induced activation of a traveler information, and then travel schedule, the final implementation of the travel itinerary of the four elements of the steps. Although in this relatively mature before a variety of travel motivation theory, such as Maslow’s famous theory of demand. But what kind of information can induce travel motivation, how to travel motive for the behavior of induced travel behavior in the implementation level elements which must be? These problems are recognized scholars have been unable to obtain and satisfactory answer. The key is that the former travel motives or behavior, often built on the traditional travel industry and on the basis of traditional information dissemination, and not the introduction of today’s digital life in new Internet ideas. Such as common “meals, lodging, travel purchase entertainment” elements of the six travel travel industry has been regarded as a classic chain, but many emerging travel network SNS had jumped out of the original framework of industry profitability. The other hand, with the motive of the close relationship of information, especially social scientists Gregory Bateson’s “understanding of nature and society”, has completely broken the chain of travel industry knowledge of the travel motivation factor. Information to stimulate the motivation of action common to all travel needs. 2W-2H (go, what to play, how to, how to play) in the tradition of travel motivation based on the integration of today’s communication, behavior, psychology, cybernetics, and even science and technology development trend, as travel industry with a new behavioral theory of motivation. Where Wheretoplay Information Information stimulate the most common natural instinctive desire to travel. For example, in a place once the story, such as Film Classic scene somewhere in there, to arouse you ever dream of such a background Music . Our communication to the public the story of Third Sister Liu, led the Guilin Travel ; We show to the public, Ming and Qing dynasties of the royal family disputes, led the museum’s tour amount; Hemingway, Joyce, these literary giants, led the people on the Paris Left Bank tourist impulse; a “The Mummy (Mummy)” to Egypt tourism revenue and create a lot of accidents … … these are the motivation to stimulate travel demand information. Either from Travel Products sold for the establishment of scenic attractions, travel, media, publicity and promotion, are in the use of a similar message with the target to stimulate each other, “where.” Once the information when people inspired, “where” of reverie, the thus converted into a common natural demand for a travel motivations of potential consumers. What Whattoplay play What where … … to play … play what where … “Where” and “play anything” is like a pair of twin brothers, both almost simultaneously conceived and born.

About the Author

I am China Agriculture Net writer, reports some information about mini usb extension , firewire extension cable.

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